Blog
Insights & Resources
Articles on web development, growth marketing and AI written by the Kiwop technical team.
- January 9, 2020
HOW TO DESIGN A CHAT MARKETING STRATEGY
Chat marketing has experienced a remarkable growth thanks to the boom of chatbots the last years . Its a fantastic way to connect with your audience…
5 min
- December 23, 2019
CHRISTMAS MARKETING
Christmas Marketing has a great advantage: people is ready to buy, if there's an ideal month to boost your sales, is December. Prepare now for next…
8 min
- December 19, 2019
GOOD BYE MAGENTO 1
Not having support in Magento 1 means losing Magento's assistance. There will be no official patches to solve security problems and this will make…
6 min
- December 12, 2019
3 REASONS WHY VIDEO CONTENT CAN BE A KEY ELEMENT ON A CONSUMER'S PURCHASE PROCESS
Video content is the perfect opportunity for companies to differentiate themselves from their competitors. Find out why videos are a key element on…
4 min
- December 2, 2019
6 KEYS TO INCREASE YOUR ENGAGEMENT ON LINKEDIN
LinkedIn is a good place to start building your brand. If you want to promote your content and increase your engagement on LinkedIn, keep reading.
4 min
- November 28, 2019
8 TIPS TO WRITE EFFECTIVE COLD EMAILS
Its a difficult task to introduce yourself by email to people who don't know you. Most likely, the emails you send will end up in the bin or marked…
6 min
- November 20, 2019
PWA: WHAT IS A PROGRESSIVE WEB APP?
Discover what is PWA and how it can help you improve the user experience on your website ensuring optimal results for your business.
4 min
- November 18, 2019
10 GOOGLE ADS TRENDS TO CONSIDER IN 2020
Paid advertising on Search Engines is one of the most effective tools on Digital Marketing. Improve your Google Ads results in 2020 with the latest…
5 min
- November 14, 2019
HOW TO INCREASE YOUR LANDING PAGE CONVERSION RATE
Nine key steps that will help you optimise your landing pages and generate leads. Create a landing page that maximises your business conversions!
5 min
- November 8, 2019
MAGENTO VERSUS PRESTASHOP
Choosing the right web application for your eCommerce is important for the effectiveness of your online business. If you are struggling to choose the…
6 min
- November 6, 2019
SEO AND SEM
Inbound Marketing is not the only strategy that you should combine with your SEO. In this article we will focus on why you need a combination of SEO…
3 min
- November 5, 2019
UP SELLING AND CROSS SELLING
Up Selling and Cross Selling can generate a greater benefit for your business in economic terms and a better user experience for those buying your…
5 min
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