Advantages of having a buyer persona in your digital strategy
If in a relationship you do not know your partner well, it is destined to fail… In a company-customer relationship, the same thing happens. And with the buyer persona, the
4 success stories in email marketing that you should know
If you are looking for a tool to implement in your digital marketing strategy with high efficiency, that’s it, you have found it: email marketing. We know how important it
The Best Content Ideas for Instagram Reels
Short, visual, easy-to-understand content is the one that’s trending right now, and the ideal format to achieve that is Instagram Reels. In this article we are going to explain what
How to be the best copywriter in 8 simple steps
Throughout the existence of the Kiwop blog, we have been explaining what copywriting is, aspects of copywriting for e-commerce, etc. And today it was time: do you want to know
7 tips to improve the SEO of your online business
After several articles talking about SEO, I think you, our readers, no longer doubt its importance. But if you want to know more, keep reading, and we tell you, don’t
The Definitive Guide to Google Ads
Companies want sales, sales can be achieved with a website with many visits, those visits, can be achieved more quickly with search advertising. For that you need: Google Ads. If
Everything you need to know about SEMRUSH
If you’re tired of not having the information you need when you need it, SemRush is the solution. Go ahead and we’ll explain what this is. What is SEMRUSH In
SEO in e-commerce: 4 reasons why you need a marketing agency
That since the pandemic e-commerce is on the rise and more and more customers are buying online, is a fact. But how are you going to make them see you
Conversion Funnel: What Is It in Digital Marketing?
In almost all the articles we have been telling you that the essential thing is to know your target, who you are addressing. Well, with the conversion funnel you will
Core Web Vitals: What it is and how it affects SEO
Every e-commerce website wants its users to be recurring, to have more time spent on the web… and that is achieved with a good user experience, because Core Web Vitals
What they haven’t told you about Magento
Magento… What? Wait, let’s go by parts. The upward trend in e-commerce was clear, but with the pandemic, online purchases by users have skyrocketed. As businesses, we will always want
8 tips to write blog articles faster
The task of writing regular blog articles for the blog section of a website is a time-consuming task. You may love your job, but sometimes it takes up so much