SEO Agency: Organic Growth That Reduces Your CAC

Every organic visit is a customer you didn't pay Google Ads for. Strategic SEO that converts traffic into attributable revenue that compounds year after year.

  • Up to -40% Organic CAC (vs Paid)
How ranking works: intent research, content that answers, technical, authority, measurement and priorities with your team Every data point reorders the priority 01 · Research Real search intent 02 · Content Pages that answer 03 · Technical Crawling, speedand indexing 04 · Authority Links and mentions 05 · Measurement Rankings, clicksand leads 06 · Decision Priorities withyour team
  1. 01 · Research Real search intent
  2. 02 · Content Pages that answer
  3. 03 · Technical Crawling, speed and indexing
  4. 04 · Authority Links and mentions
  5. 05 · Measurement Rankings, clicks and leads
  6. 06 · Decision Priorities with your team
  7. Every data point reorders the priority
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In numbers

Proven Results

Metrics that matter at C-Suite level.

  • 15+ Years of SEO Experience Since 2009 in the European market
  • +312% Organic Growth Best case in 12 months (e-commerce)
  • 200+ SEO Projects Delivered B2B, e-commerce, and services
  • 92% Client Retention Average over last 3 years

What's included

Service Deliverables

What you get. No ambiguity.

  • Technical audit + content gap analysis (60 pages)
  • Roadmap prioritized by estimated ROI
  • Keyword research with volume and intent
  • Content architecture optimized for entities and clusters
  • Monthly reports with attributed revenue + Looker Studio dashboard

Why

Traditional SEO Agency vs Kiwop

The problem with SEO as you know it.

Traditional agencies: report rankings, publish generic posts, and charge eternal monthly fees without business KPIs. We measure revenue attributed to organic, prioritize pages by conversion value, and connect GSC with your CRM. If SEO doesn't generate sales, it doesn't work.

analytics/revenue-attribution.sql
-- Revenue Attribution Query
SELECT
landing_page,
SUM(revenue) as attributed_revenue,
COUNT(DISTINCT user_id) as conversions
FROM sessions
WHERE source = 'organic'
GROUP BY 1 ORDER BY 2 DESC;
  • Attributed Revenue
  • ROI KPI
  • Not opinions Data

Definition

What is SEO and why does it matter in 2026?

SEO (Search Engine Optimization) is the set of techniques to improve your website's visibility in Google's organic results. Unlike advertising, organic traffic is an asset that compounds: what you rank today generates visits at no additional cost for years. Your competitors can outbid you on Ads, but they cannot buy or copy the organic authority you build.

In 2026, SEO includes: technical optimization (speed, crawling, indexing), content aligned with search intent, domain authority, and user experience. CPCs in Google Ads have risen +25% in 2 years; organic traffic is the sustainable alternative. For B2B and e-commerce, organic CAC is typically 3-5x lower than paid.

Why

SEO + GEO: Visibility in Google and AI

Optimization for generative engines (ChatGPT, Perplexity, AI Overviews).

In 2026, 40% of searches include AI-generated answers. GEO (Generative Engine Optimization) is the evolution of SEO: optimizing your content so LLMs (ChatGPT, Perplexity, Gemini) cite you as an authoritative source. Our SEO service includes: structuring content for citability, Schema.org optimized for entities, and writing with verifiable data that AI models prioritize. Need to go deeper? We have a dedicated GEO service.

schema/organization.jsonld
// Schema.org for AI citability
{
"@type": "Organization",
"name": "Kiwop",
"knowsAbout": ["SEO", "GEO"],
"hasCredential": {...}
}
  • AI Citations
  • Max E-E-A-T
  • Connected Schema

Summary

Executive Summary

What you need to know to decide.

Strategic SEO reduces organic CAC 3-5x vs paid and builds an owned organic asset that scales without incremental cost and that competitors cannot replicate by buying more ads. Typical ROI 5-10x in 18 months for B2B/e-commerce with product-market fit.

Investment tailored to your project scope and goals. Main risk: visible results from month 3-6, mitigated with technical quick wins. Every euro invested is measured against attributed revenue.

  • 5-10x Typical ROI 18 months
  • 3-5x Lower CAC vs Paid
  • 92% Client Retention

For the CTO

Summary for CTO / Technical Team

Architecture and implementation requirements.

Core Web Vitals passing required (LCP <2.5s, CLS <0.1). Crawling and indexing architecture optimized (SSR/SSG recommended). Structured Schema.org (Organization, Service, FAQ, BreadcrumbList).

GA4 + CRM integration for end-to-end revenue attribution. Technical changes implemented by your team or ours. Monitoring with GSC, BigQuery and Looker Studio.

Technologies

  • Screaming Frog
  • Ahrefs
  • GSC
  • GA4
  • BigQuery
  • Looker Studio
  • SSR/SSG for optimal crawlability
  • Schema.org connected by entities
  • Attribution pipeline GA4 → CRM → Revenue

Who it is for

Is it for you?

SEO requires 6+ months commitment and ability to implement technical changes. Check if you fit.

Who it's for

  • Companies with product-market fit looking to scale qualified traffic.
  • Teams that measure CAC and LTV, not just visits.
  • Organizations with capacity to create content or budget for it.
  • B2B or e-commerce businesses with measurable sales cycles.
  • Marketing directors who report revenue, not just rankings.

Who it's not for

  • Startups without product-market fit (better to validate with paid first).
  • If you expect results in less than 3 months.
  • Businesses without sustained investment capacity (minimum 6-12 months).
  • If your website has serious unresolved technical issues.
  • Companies looking for ranking "tricks" or "hacks".

Key points

Our SEO Services

Optimization verticals with measurable ROI.

  1. 01

    Technical SEO

    Core Web Vitals, crawl architecture, JavaScript indexing. Without a solid technical foundation, content won't rank. Audit + implementation.

  2. 02

    Content Strategy

    Keyword research based on intent and conversion value. Editorial calendars that target queries with revenue potential, not vanity traffic. Connected with CRO to maximize conversions.

  3. 03

    Ethical Link Building

    Digital PR, guest posting on relevant media, and content that generates natural links. No link farms or PBNs that risk penalties.

  4. 04

    E-commerce SEO

    Category, product, and faceted architecture optimization. Product schema for rich snippets. Traffic that converts, not bounces.

  5. 05

    Local SEO & Google Business

    Business profile optimization, review management, and local citation strategy. Essential for businesses with physical presence in Europe.

How we work

Work Process

From audit to measurable results.

  1. 01

    Audit and Competitive Analysis

    Technical analysis, content gap, and competitor benchmarking. We identify immediate opportunities and strategic projects. ROI estimation per initiative.

    Week 1-2
  2. 02

    Prioritized Roadmap

    We prioritize actions by estimated impact / effort. We start with what moves metrics fast. Alignment with your internal resources.

    Week 3
  3. 03

    Execution and Reporting

    Technical implementation, content production, and link building. Monthly reports with business metrics, not just rankings.

    Month 1-12

Risks and how we cover them

Risks and Mitigation

Transparency about what can go wrong.

  1. 01

    Non-immediate results

    Mitigation

    SEO requires 3-6 months for traction. Quick technical wins (week 2-4) and weekly tracking of leading indicators.

  2. 02

    Algorithm changes

    Mitigation

    We build on E-E-A-T fundamentals that core updates reward. Daily GSC monitoring.

  3. 03

    Technical dependency

    Mitigation

    We offer technical implementation or work with your development team. No blockers.

  4. 04

    Saturated keywords

    Mitigation

    We identify long-tail niches with less competition and higher conversion intent.

Technologies

Tool Stack

Technology we use to analyze and execute.

  • Ahrefs
  • Semrush
  • Screaming Frog
  • Google Search Console
  • GA4
  • BigQuery
  • Looker Studio
  • Surfer SEO
  • Clearscope
  • Schema.org
  • PageSpeed Insights
  • Core Web Vitals

The proof

15 Years Ranking, Verifiable Results

Since 2009 we help companies grow organically in a sustainable way. We don't sell smoke: we measure attributed revenue, not vanity rankings. Every project has agreed business KPIs from day one.

  • 15+ Years of SEO Experience
  • 200+ Projects Delivered
  • Client Retention 92%
  • Best Case YoY +312%

What's included

Investment

Proposal tailored to your business.

  • Monthly investment: tailored to project scope and goals
  • Initial technical SEO audit: included
  • Positive ROI: 6-9 months
  • No lock-in: cancel with 30 days notice

FAQ

Executive Questions

What decision-makers ask before investing.

How long until we see results?

Technical improvements: 2-4 weeks. Content ranking: 3-6 months. Positive ROI: 6-9 months. SEO is a medium-term investment, not a short sprint.

How do you attribute revenue to SEO?

GA4 + CRM integration (HubSpot, Salesforce, Pipedrive). We track conversions by source and landing page. We know exactly which pages generate opportunities and revenue.

SEO or Google Ads first?

Both. Ads for immediate results while SEO builds the asset. We use Ads data to inform SEO strategy. Long-term, SEO reduces paid dependency.

What is the typical SEO investment?

Audit + roadmap: €4,000-6,000 (~$4,300-6,500). Monthly: €3,000-8,000 (~$3,250-8,650). Typical ROI is 5-10x in 18 months for B2B/e-commerce with product-market fit.

How do you adapt to Google algorithm updates?

We build on E-E-A-T fundamentals that core updates reward. We don't chase algorithm changes. We monitor GSC daily with volatility response protocols.

What content strategy do you follow?

We start from search intent, not volume. We map the customer journey, prioritize queries with commercial intent, and measure by sales opportunities generated.

Can you rank us in several countries and languages at once?

Yes. We set up the per-market architecture (hreflang, subfolders or ccTLDs) and run keyword research per country instead of translating your English terms. We stop your market versions from cannibalizing each other and report each one separately. For Tamarit Beach Resort we achieved +60% organic traffic with multi-language international SEO on Symfony. See the case study.

How do you optimize for ChatGPT, Perplexity and AI Overviews?

We apply GEO (Generative Engine Optimization) to all our content. We structure information for citability, use Schema.org with connected entities, and write with verifiable data that LLMs prioritize as authoritative sources.

Next step

What is your real organic traffic worth?

Revenue Projection. We don't estimate visits, we estimate sales opportunities. Discover the commercial value of the keywords you're ignoring.

  • No commitment
  • Response in 24h
  • Custom proposal
Last updated: July 2026

Let's talk.

Initial technical consultation

AI, security and performance. Diagnosis with phased proposal.

  • NDA available
  • Response <24h
  • Phased proposal

Your first meeting is with a Solutions Architect, not a salesperson.

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