If you have a website with Magento, you’re likely trying to stay up to date on the best tools to maintain your business.
Do you want to know some new ones? In this article, we give you 6. 📋
What is Magento?
In case you don’t know, Magento is a specific software for open source e-commerce, owned by Adobe.
Being open source, the community itself can develop endless tools and functionalities to improve the platform.
With Magento, you can create a website that fits your needs, depending on the size of your store.
Also add that it is one of the platforms that enjoys greater popularity worldwide, so it will be supported for a long time.
Advantages of using Magento
Magento has a lot of advantages, but some main ones are as follows:
- It is easy to install.
- A lot of designs and plugins can be added, making it very customizable.
- It offers cross-platform management, that is, managing several stores from the same panel.
- You can choose between different forms of payment and shipping.
- Enables inventory management and stock control.
- Being open source constantly evolving because it grows thanks to the community.
- You can add all the features you need, such as comments and ratings.
- It offers marketing tools like suggested and related products, set up discount coupons, etc.
Are you convinced by what we have told you? 🤔
If you have doubts, you can always consult an e-commerce specialized agency.
6 Magento tools you need
If you did not know them, and if you already have your e-commerce set up, we recommend some Magento tools to make your life easier.
1. Shop By Brands
This extension is developed by Zeon Solutions.
What it offers you is the possibility for your buyers to see the products by brands.
This extension is simple to configure, and you can incorporate each brand with its respective logo.
By clicking on the image of the brand, you will be able to see all the products related to it. 🔎
The functionality offered by this tool is something that can easily go unnoticed because of how obvious it seems.
Basically, it allows you to add buttons linked to your social networks in your e-commerce.
With this, you will get users to follow you and keep up to date with your publications, so that they establish links with the brand.
And who knows, maybe they will dare to buy again! 🛒
3. Store Locator
With this extension, you can locate your physical store (or your stores, if you have more than one) on the Google map.
In this way, and in case they want to go through your business in person, they will be able to know exactly where to find you. 🌎
In addition to adding the location of your store, if you need it, you can add distribution points.
That webrooming is not a problem for you.
4. Video Gallery
What is a video-free website?
We don’t know, but something attractive, of course not.
If you don’t want your website to end up being boring, and if you want to improve your SEO, this is your new favorite Magento tool.
What Video Gallery allows you to do is create video galleries by simply copying the link from the YouTube video. ⏩
Admittedly, the name was quite illustrative.
Listrak is a specific digital marketing tool that you can add to your Magento.
It focuses on email marketing, but social media and mobile marketing can also be integrated. 📱
It allows you to create product recommendations, segment the public to launch personalized messages… Endless things to increase your sales.
And not only that! It also has analysis and reporting tools, so you can be sure of the impact your campaigns have.
Product reviews are a fundamental thing in most e-commerce today.
Yotpo is a Magento tool that allows you to add precisely that functionality to your website.
With it, you can collect and display all the content that your users share:videos, photos, reviews… 💯
And it also takes care of the management of emails to users, as reminders to leave their comments.
It is important since in many cases, the purchase is influenced by the opinions of other buyers.
Don’t miss out on implementing it!
Get started with these Magento tools
Now you know 5 new Magento tools that will be very useful.
And if you have doubts, do not forget that in Kiwop we can help you with your e-commerce in Magento.
So, what are you waiting for?
Go ahead and…
Start using your new tools! ⚒